Analyzing the analytics: Data privacy concerns

Research output: Contribution to journal › Editorial › peer-review

Original language	English
Pages (from-to)	41-43
Number of pages	3
Journal	Journal of Marketing Analytics
Volume	6
Issue number	2
DOIs	https://doi.org/10.1057/s41270-018-0034-x
State	Published - Jun 1 2018
Externally published	Yes

ASJC Scopus Subject Areas

@article{e0267c516c0d409e922c00376cbe097a,

title = "Analyzing the analytics: Data privacy concerns",

author = "Maria Petrescu and Krishen, {Anjala S.}",

year = "2018",

month = jun,

day = "1",

doi = "10.1057/s41270-018-0034-x",

language = "English",

volume = "6",

pages = "41--43",

journal = "Journal of Marketing Analytics",

issn = "2050-3326",

number = "2",

}

TY - JOUR

T1 - Analyzing the analytics

T2 - Data privacy concerns

AU - Petrescu, Maria

AU - Krishen, Anjala S.

PY - 2018/6/1

Y1 - 2018/6/1

UR - http://www.scopus.com/inward/record.url?scp=85046487130&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85046487130&partnerID=8YFLogxK

U2 - 10.1057/s41270-018-0034-x

DO - 10.1057/s41270-018-0034-x

M3 - Editorial

AN - SCOPUS:85046487130

SN - 2050-3326

VL - 6

SP - 41

EP - 43

JO - Journal of Marketing Analytics

JF - Journal of Marketing Analytics

IS - 2

ER -