Branding the University From the Inside-Out: From Identification to Policy

Research output: Contribution to conference › Presentation

Original language	American English
State	Published - Oct 2012
Externally published	Yes
Event	77th Association for Business Communication Annual International Convention - Honolulu, HI Duration: Oct 1 2012 → …

Conference	77th Association for Business Communication Annual International Convention
Period	10/1/12 → …

Keywords

@conference{6e2ee5bc9ca54f8ba6083b7d8be3d46b,

title = "Branding the University From the Inside-Out: From Identification to Policy",

keywords = "Identity branding",

author = "Sharp, \{M. R.\}",

year = "2012",

month = oct,

language = "American English",

note = "77th Association for Business Communication Annual International Convention ; Conference date: 01-10-2012",

}