Estimating flight-level price elasticities using online airline data: A first step toward integrating pricing, demand, and revenue optimization

TY - JOUR

T1 - Estimating flight-level price elasticities using online airline data: A first step toward integrating pricing, demand, and revenue optimization

AU - Mumbower, Stacey

AU - Garrow, Laurie A.

AU - Higgins, Matthew J.

N1 - The authors estimate flight-level price elasticities using a database of online prices and seat map displays. In contrast to market-level and route-level elasticities reported in the literature, flight-level elasticities can forecast responses in demand due to day-to-day price fluctuations. Knowing how elasticities vary by flight and booking characteristics and in response to competitors' pricing actions allows airlines to design better promotions.

PY - 2014/8/1

Y1 - 2014/8/1

UR - https://trid.trb.org/view/1319970

U2 - 10.1016/J.TRA.2014.05.003

DO - 10.1016/J.TRA.2014.05.003

M3 - Article

VL - 66

JO - Transportation Research Part A-policy and Practice

JF - Transportation Research Part A-policy and Practice

ER -