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The transformation of a legacy carrier - A case study of Turkish Airlines

  • OnurAir
  • Cranfield University
  • University of Surrey
  • Department of Logistics and Hospitality
  • University of Huddersfield

Research output: Contribution to journal › Article › peer-review

Original languageEnglish
Pages (from-to)106-118
Number of pages13
JournalJournal of Air Transport Management
Volume40
DOIs
StatePublished - Aug 2014

ASJC Scopus Subject Areas

  • Transportation
  • Strategy and Management
  • Management, Monitoring, Policy and Law
  • Law

Keywords

  • Competitive advantage
  • Legacy carriers
  • Network development
  • Strategic direction
  • Turkish Airlines

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