| Original language | Undefined/Unknown |
|---|---|
| Pages (from-to) | 603-614 |
| Number of pages | 12 |
| Journal | Marketing Letters |
| Volume | 23 |
| Issue number | 3 |
| State | Published - 2012 |
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What type of framing message is more appropriate with nine-ending pricing?
- Jungsil Choi
- , Kiljae Lee
- , Yong-Yeon Ji
Research output: Contribution to journal › Article › peer-review