Who owns the knowledge? The commodification of academic research

Research output: Contribution to journal › Editorial › peer-review

Original language	English
Journal	Journal of Marketing Analytics
DOIs	https://doi.org/10.1057/s41270-024-00350-x
State	Accepted/In press - 2024
Externally published	Yes

ASJC Scopus Subject Areas

TY - JOUR

T1 - Who owns the knowledge? The commodification of academic research

AU - Petrescu, Maria

AU - Krishen, Anjala S.

PY - 2024

Y1 - 2024

UR - http://www.scopus.com/inward/record.url?scp=85203595396&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85203595396&partnerID=8YFLogxK

U2 - 10.1057/s41270-024-00350-x

DO - 10.1057/s41270-024-00350-x

M3 - Editorial

AN - SCOPUS:85203595396

SN - 2050-3318

JO - Journal of Marketing Analytics

JF - Journal of Marketing Analytics

ER -